Privacy Policy

This Privacy Policy describes how ARVO® (“we”, “us” or “our”) collects, uses and discloses your personal information when you visit arvoessentials.com (the “Site”), use our services, make a purchase or otherwise communicate with us (collectively, the “Services”).

For the purposes of this Privacy Policy, “you” and “your” refer to you as a user of the Services, whether you are a customer, website visitor or another individual whose information we have collected in accordance with this Privacy Policy.

Please read this Privacy Policy carefully. By accessing or using any of the Services, you agree to the collection, use and disclosure of your information as described in this Privacy Policy. If you do not agree with this Privacy Policy, please do not access or use any of the Services.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for operational, legal or regulatory reasons. We will publish the revised Privacy Policy on the Site, update the “Last updated” date and take any other steps required by applicable law.

How We Collect and Use Your Personal Information

To provide the Services, we collect and may have collected personal information about you from a variety of sources, as described below. The information we collect and use depends on how you interact with us.

In addition to the specific uses described below, we may use the information we collect to communicate with you, provide the Services, comply with applicable legal obligations, enforce our Terms of Service and protect or defend the Services, our rights and the rights of our users or others.

What Personal Information We Collect

The types of personal information we obtain about you depend on how you interact with our Site and use our Services.

When we use the term “personal information”, we mean information that identifies you, relates to you, describes you or can reasonably be associated with you. The following sections describe the categories and specific types of personal information we may collect.

Information We Collect Directly from You

Information that you submit directly to us through our Services may include:

Basic contact details, including your name, address, telephone number and email address.
Order information, including your name, billing address, delivery address, payment confirmation, email address and telephone number.
Account information, including your username, password and security questions.
Shopping information, including the products you view, place in your basket or add to your wishlist.
Customer support information, including any information you choose to include when communicating with us, such as when sending a message through the Services.

Some features of the Services may require you to provide certain information directly. You may choose not to provide this information, but doing so may prevent you from accessing or using some features.

Information We Collect Through Cookies

We automatically collect certain information about your interaction with the Services (“Usage Data”). To do this, we may use cookies, pixels and similar technologies (“Cookies”).

Usage Data may include information about how you access and use our Site and your account, including device information, browser information, network connection information, your IP address and other information about your interaction with the Services.

Information We Obtain from Third Parties

We may obtain information about you from third parties, including vendors and service providers that collect information on our behalf, such as:

Companies that support our Site and Services, including Shopify.
Payment processors that collect payment information, such as bank account details, credit or debit card information and billing addresses, to process your payments, fulfil your orders and provide the products or Services you have requested.
Third parties that collect information when you visit our Site, open or click on emails we send, or interact with our Services or advertisements. These parties may use online tracking technologies such as pixels, web beacons, software development kits, third-party libraries and Cookies.

Any information we obtain from third parties will be handled in accordance with this Privacy Policy. We are not responsible for the accuracy of information provided to us by third parties or for their policies or practices.

For more information, please see the section titled Third-Party Websites and Links below.

How We Use Your Personal Information

Providing products and Services: We use your personal information to provide the Services and perform our contract with you. This includes processing payments, fulfilling orders, sending notifications about your account, purchases, returns, exchanges or other transactions, creating and managing your account, arranging delivery, facilitating returns and exchanges and enabling you to submit product reviews.
Marketing and advertising: We may use your personal information for marketing and promotional purposes, including sending marketing, advertising and promotional communications by email, text message or post and displaying advertisements for products or Services. This may include using your information to personalise the Services and advertising displayed on our Site or other websites.
Security and fraud prevention: We use your personal information to identify, investigate and take action regarding potentially fraudulent, illegal or malicious activity. If you create an account, you are responsible for keeping your login details secure. We strongly recommend that you do not share your username, password or other access information with anyone. If you believe your account has been compromised, please contact us immediately.
Communicating with you: We use your personal information to provide customer support and improve our Services. This is in our legitimate interests so that we can respond to you, provide effective Services and maintain our relationship with you.

Cookies

Like many websites, we use Cookies on our Site. For specific information about the Cookies used by Shopify to power our store, please visit:

https://www.shopify.com/legal/cookies

We use Cookies to operate and improve our Site and Services, including remembering your actions and preferences, running analytics and understanding how users interact with the Services. We do this in our legitimate interests to administer, improve and optimise the Services.

We may also allow third parties and service providers to use Cookies on our Site to personalise the Services, products and advertising displayed on our Site and other websites.

Most browsers accept Cookies automatically by default. You can adjust your browser settings to remove or reject Cookies. Please be aware that removing or blocking Cookies may negatively affect your experience and may cause certain features or general functionality of the Services to operate incorrectly or become unavailable.

Blocking Cookies may not completely prevent information from being shared with third parties, such as our advertising partners.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes and in accordance with this Privacy Policy. These circumstances may include:

Vendors and other third parties that provide services on our behalf, such as IT management, payment processing, data analytics, customer support, cloud storage, order fulfilment and delivery.
Business and marketing partners, including Shopify, that provide Services or help us advertise to you. These partners will use your information in accordance with their own privacy notices.
Third parties when you direct us, request that we disclose information or otherwise consent to the disclosure, such as when we share information to deliver products or through social media widgets and login integrations.
Our affiliates or other companies within our corporate group, where this is in our legitimate interests for operating our business.
Parties involved in a business transaction, such as a merger, acquisition or bankruptcy.
Government authorities, regulators or other parties where disclosure is necessary to comply with applicable legal obligations, respond to subpoenas, search warrants or similar requests, enforce our Terms of Service or protect the Services, our rights and the rights of our users or others.

We may disclose the following categories of personal information:

Identifiers, such as basic contact details and certain order and account information.
Commercial information, such as order details, shopping activity and customer support information.
Internet or similar network activity, such as Usage Data.

These categories of information may be disclosed to:

Vendors and third parties that perform services on our behalf, such as internet service providers, payment processors, fulfilment partners, delivery partners, customer support providers and data analytics providers.
Business and marketing partners.
Affiliates and companies within our corporate group.

We do not use or disclose sensitive personal information for the purpose of inferring characteristics about you.

User-Generated Content

The Services may allow you to publish product reviews and other user-generated content. If you submit user-generated content to a public area of the Services, that content will be publicly available and may be viewed by anyone.

We do not control who may access the information you choose to make publicly available and cannot guarantee that anyone who accesses such information will respect your privacy or keep it secure.

We are not responsible for the privacy or security of information that you make publicly available, or for the accuracy, use or misuse of information that you disclose to or receive from third parties.

Third-Party Websites and Links

Our Site may contain links to websites or online platforms operated by third parties. If you follow a link to a website that is not affiliated with or controlled by us, you should review its privacy and security policies and other applicable terms and conditions.

We do not guarantee and are not responsible for the privacy or security of third-party websites, including the accuracy, completeness or reliability of information available through them.

Information you provide in public or semi-public areas, including information shared through third-party social media platforms, may be visible to other users of the Services or those platforms and may be used without limitation by us or a third party.

The inclusion of a third-party link on our Site does not, by itself, mean that we endorse the content of that platform or its owners or operators, except where expressly stated through the Services.

Children’s Data

The Services are not intended for use by children, and we do not knowingly collect personal information from children.

If you are the parent or guardian of a child who has provided personal information to us, you may contact us using the details below to request that the information be deleted.

As of the effective date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell”, as those terms may be defined under applicable law, the personal information of individuals under 16 years of age.

Security and Retention of Your Information

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee complete security.

Information sent to us may not be secure while it is being transmitted. We recommend that you do not use unsecured channels to communicate sensitive or confidential information to us.

The length of time we retain your personal information depends on several factors, including whether we need the information to maintain your account, provide the Services, comply with legal obligations, resolve disputes or enforce applicable contracts and policies.

Your Rights and Choices

Depending on where you live, you may have some or all of the rights listed below regarding your personal information. These rights are not absolute, may apply only in certain circumstances and, in some cases, we may decline your request where permitted by law.

Right to access or know: You may have the right to request access to the personal information we hold about you, including details about how we use and share that information.
Right to deletion: You may have the right to request that we delete personal information we hold about you.
Right to correction: You may have the right to request that we correct inaccurate personal information we hold about you.
Right to data portability: In certain circumstances and subject to certain exceptions, you may have the right to receive a copy of the personal information we hold about you and request that we transfer it to a third party.
Right to restrict processing: You may have the right to ask us to stop or restrict the processing of your personal information.
Withdrawal of consent: Where we rely on your consent to process personal information, you may have the right to withdraw that consent.
Right to appeal: You may have the right to appeal a decision if we decline to process your request. You can do this by replying directly to our decision.
Managing communication preferences: We may send promotional emails, and you can unsubscribe at any time by using the unsubscribe option included in those emails. If you unsubscribe from promotional communications, we may still send non-promotional emails relating to your account or orders.

You may exercise any of these rights where indicated on our Site or by contacting us using the details provided below.

We will not discriminate against you for exercising any of these rights. We may need to collect information from you to verify your identity, such as your email address or account information, before providing a substantive response.

Where permitted by applicable law, you may appoint an authorised representative to submit a request on your behalf. Before accepting a request from a representative, we may require proof that you authorised them to act for you, and we may also ask you to verify your identity directly with us.

We will respond to your request within the timeframe required by applicable law.

Complaints

If you have concerns or complaints about how we process your personal information, please contact us using the details below.

If you are not satisfied with our response, you may have the right, depending on where you live, to appeal our decision or submit a complaint to your local data protection authority.

International Users

We may transfer, store and process your personal information outside the country in which you live, including in the United States. Your information may also be processed by staff, service providers and partners located in these countries.

If we transfer your personal information outside the United Kingdom or European Economic Area, we will rely on recognised transfer mechanisms, such as the European Commission’s Standard Contractual Clauses, the UK International Data Transfer Agreement, the UK Addendum or equivalent contracts issued by the relevant competent authority, where applicable.

This does not apply where the information is transferred to a country that has been formally recognised as providing an adequate level of protection.

Contact

If you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please contact us at:

hello@arvoessentials.com